🌾 Our Story

🌾 Our Story

WHO WE ARE

We’re Sabrina and Giuseppe, and Putia is our little piece of Italy here in the UK.

Sabrina is from Palermo, Giuseppe from Naples. We both moved to the UK separately — Giuseppe in 2011 and Sabrina in 2013 — and eventually met in an Italian café in Cardiff.

Over a coffee, exactly as it should happen. ☕

We fell in love, built a life here together and, just over a year ago, became parents.

And somewhere along the way, we kept asking ourselves the same question:

Why is it still so difficult to find proper Italian products in the UK?

Not luxury products.
Not “tourist Italian food”.
Not random items sold just because they sound Italian.

We’re talking about the everyday things we genuinely grew up with.

The products you find in normal Italian supermarkets.
The brands families buy every week without even thinking about it.
The flavours that become part of your habits, your memories and your life.

The right pasta.
Tomato sauce that actually smells like tomatoes.
Breakfast biscuits you grew up with.
Drinks that instantly bring back a summer, a memory or a specific moment in your life.

Because in Italy, some products are not simply part of grocery shopping.

They are part of everyday life.

The Sunday family lunch.
The slow-cooked ragù simmering in the kitchen.
Breakfast before school.
An aperitivo with friends.
Childhood snacks and small daily rituals we often take for granted… until we no longer have them around us.

And that is exactly the feeling Putia wants to bring back into the homes of people living far from Italy, or those who simply want to discover the most authentic side of Italian food culture.

That is why Putia is being built with care, patience and vision.

We are not interested in filling an endless catalogue with products added without logic or identity.

We prefer to choose properly.

To select trusted and well-loved brands that truly represent the quality of everyday Italian life and that continue to be chosen daily by millions of Italian families.

Every product is sourced and hand-picked by us, because we know exactly what we are looking for.

Not just products.

But feelings, memories and pieces of home.

For us, Italian food is not a trend or a luxury to show off.

It is something much simpler and much more important.

It is habit.
It is everyday quality.
It is family.
It is sharing.
It is the pleasure of simple things made properly.

And that is exactly what we want to communicate through Putia.

We are not interested in chasing price wars or building a soulless ecommerce store where everything looks the same.

We want to create a trusted point of reference for people looking for authentic Italian products, carefully selected and presented in the right way.

Because behind every brand, every pasta shape, every tomato sauce or every biscuit, there are stories, habits, traditions and memories that have been part of Italian culture for generations.

A pack of Rummo or Voiello is not just pasta.

It is the smell of Sunday lunch.
It is a quick dinner after a long day.
It is the simple taste of things made well.

A bottle of Mutti, Agromonte or Rosso Gargano passata is not just tomato sauce.

It is sauce slowly cooking in the kitchen.
It is bread dipped into the plate as a child.
It is a recipe passed down without ever needing to be written.

Mulino Bianco, Grisbì or Lazzaroni biscuits are not simply sweets.

They are Italian breakfasts.
They are small breaks.
They are memories.

And even a bottle of Crodino, Tassoni or Yoga can instantly take you back to an Italian square, a local café or a summer spent with the right people.

Even products like Mellin or Plasmon, for many Italian families, are not simply baby food.

They are childhood.
They are care.
They are home.
They are generations of parents growing up with simple gestures passed down over time.

Putia wants to be a bridge between Italy and the United Kingdom.

A place where people can rediscover authentic flavours, but also experience Italian food in a more real, human and everyday way.

A project created for those who live far from Italy but still carry it within themselves every single day.

And at the same time, for those who want to discover the most authentic side of Italian food culture.

Not the version created for tourists.

The real one.

The one you find inside Italian homes, kitchens and daily routines.

In a world where everything moves too fast and food often becomes anonymous, industrial and soulless, we still believe in the value of simple things made properly.

We believe in the pleasure of sharing a table.
In the smell of sauce slowly cooking.
In the ritual of Sunday pasta.
In the simplicity of an Italian breakfast made of gestures repeated for generations.

Because real Italian food is not only there to fill a plate.

It is there to create moments, memories and connections.

And honestly, we are building this not only for our customers.

But for our daughter too.

Something real.
Something meaningful.
Something that truly feels like ours.

Because some flavours are not simply products.

They are part of who we are.